Mspark Provides Continued Growth Opportunities With The Help Of Daily Deal Pros

Published at: http://www.prweb.com/releases/2013/1/prweb10376476.htm

Mspark (formerly MailSouth), the largest, privately held, results-oriented marketing services provider of shared mail in the United States, today announced that, in an ongoing effort to help its customers capitalize on growth opportunities in the often overlooked and undervalued smaller, rural market business segment, it has partnered with Daily Deal Pros, Inc. on its DealSpark (http://www.deal-spark.com) daily deal product platform.

Charlie Vecchio, vice president of digital media at Mspark, said, “Our DealSpark deal site platform is similar to that of Groupon and Living Social. However, in our case, even the most local of merchants can benefit from the value deal services that we offer since the larger deal platforms are less likely to promote their deals in these local markets, which we are able to serve so effectively.”

“We are pleased to be involved in the daily deal solution that Mspark offers through DealSpark,” added Mike Baker, vice president of sales and business development at Daily Deal Pros, Inc. “Not only does our robust platform help small businesses grow, it helps to strengthen the relationships they already have with their existing customers.”

DealSpark is currently offered in Greenville, Fayetteville, Lumberton, New Bern, Wilson and Jacksonville, N.C., as well as Myrtle Beach, S.C.

In addition to “DealSpark,” Mspark’s digital product portfolio also includes “Mspark360” – a visually driven, interactive promotional site designed to attract new customers and generate more revenue for Mspark customers; “Media Multiplier” – a program that multiplies the responses to direct mail pieces through digital forms of advertising while simultaneously capturing valuable consumer data that benefits Mspark customers; and “SocialSpark” – a new digital product geared toward helping Mspark customers develop, manage and optimize their social media efforts on Facebook, Twitter and Foursquare.

About Mspark
Mspark is a leader in providing marketing services, having partnered with clients to deliver reliable advertising solutions since 1988. The company specializes in delivering value to consumers in smaller markets, reaching more than 23 million U.S. households in 27 states and 500+ markets with the ability to reach 98% of the households in each of its markets. Mspark’s portfolio of more than 3,000 clients ranges from some of the country’s largest advertisers to small local merchants and includes consumer packaged goods manufacturers, retailers, restaurants and service providers across the United States. For additional information, visit http://www.mspark.com.

About Daily Deal Pros, Inc.
Daily Deal Pros, Inc. is a white label, group buying software platform, which is fully hosted and managed for non-profit organizations, schools, sports organizations, charities radio stations and newspapers. These groups are able to brand/customize the design of their site to fit their target audience. Daily Deal Pros, Inc. provides all support and software updates while providing the control and administration of the site to the publisher. Daily Deal Pros, Inc. is also affiliate-based, meaning that any publisher can have an unlimited number of affiliate (sub) sites, with central management in one location. For more information about Daily Deal Pros, Inc., visit http://www.dailydealpros.com.

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Contacts:
Charlie Vecchio
Vice President, Digital Media
Mspark
804.615.4030
cvecchio(at)mspark(dot)com

Susan R. Knight
Manager, Corporate Communications
Mspark
205.621.6798
sknight(at)mspark(dot)com

Joe Baker
Chief Operating Officer
Daily Deal Pros, Inc.
877.224.9175
jbaker(at)dailydealpros(dot)com

Clients, Press Releases ,

Email Open Rate Skyrockets to 50%

A quick to Marketown Media for their unprecedented 50% open rate and their 21.5% click through rate for their daily deal email message sent on 11/07/2012 (local time).

Open Rate: 50.00%
Click Through Rate: 21.5%
Date: 11/07/2012

How to upload your Daily Deal

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We’ve Been Busy

Sorry for the lack of interesting blog posts for you to read.  We’ve been so busy with on boarding new Publishers that we’ve had very little time to talk about our new features that we’ve been releasing.

We’re over 350 publisher daily deal sites around the world in approximately 625 markets.

Please stay tuned and we’ll make an effort to get our posts updated on a more regular basis!

About, Clients

Create A Facebook App ID/Secret

Please find this video tutorial on how to create a Facebook App ID/Secret for use within the Daily Deal Pros whitelabel software.  This will allow your users to login with Facebook Connect, as well as access to our proprietary social media tools.

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Daily Deals and Coupons In One Platform

Not every merchant or business owner is going to be able to provide a steep and discounted deal.  However almost all merchants have coupons that they are ready to publish at any moment’s notice.  Daily Deal Pros, Inc is interested in those coupons, and you should be too!

Although there are a ton of coupon providers out there already, Daily Deal Pros, Inc has utilized existing technology to provide something over and above what other coupon providers can: The ability to track transactions.  Not only can you display coupons on your site, but your consumers can send their coupons to themselves in the following ways:

  1. Through Print
  2. Through Email
  3. Through Text Message
  4. Through Loyalty

For the merchant, you can provide the following reporting and analytics:

  1. The number of times a coupon was displayed (impressions)
  2. The number of times a coupon was printed
  3. The number of times a coupon was sent via email
  4. The number of times a coupon was sent to a mobile device
  5. The number of times a coupon was redeemed
  6. The number of coupons that are outstanding that could be redeemed

Here are some additional added benefits for the merchant:

  1. Increase exposure to daily deals
  2. Increase click rates from email
  3. Engage your consumers even more
  4. Give a leg up in the competition by adding more services available to the merchant

Our intelligent software is the best on the market today.  Please find the following example of our new coupon platform:  http://www.simplyextraoffers.com/coupons/cedar_rapids/iowa_city

About Daily Deal Pros, Inc:  Daily Deal Pros, Inc is a white label, group buying software platform which is fully hosted and managed for non-profit organizations, schools, sports organizations, charities radio stations and newspapers.  These groups are able to brand/customize the design of their site to fit their target audience.  Daily Deal Pros, Inc provides all support and software updates while providing the control and administration of the site to the publisher.  Daily Deal Pros, Inc is also affiliate based, meaning that any publisher can have an unlimited number of affiliate (sub) sites, with central management in one location.  For more information about Daily Deal Pros, Inc, visit http://www.dailydealpros.com.

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Let The Side Deals Flow

Selling deals is the heart of this business.  The difficult thing to predict is when your consumer is going to choose to open your email or visit your site.  Of course, it goes without saying that not every consumer will be interested in every main deal that you offer.  Why not leave them as side deals after the main deal offer though?

That is a strategy that many of our Daily Deal Pros Publishers utilize:  Running the deal for longer periods of time as a side deal.  This increases revenues and it also gives your consumers more options.  Daily Deal Pros doesn’t limit or restrict the number side deals that you run.  All of them are automatically included in your daily deal email that we send on your behalf too!

Do you have questions about the Daily Deal Pros platform or want to schedule a demo?  If so, please let us know!

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Expanded Deal Pool for Daily Deals

Daily Deal Pros is pleased to announce the inclusion of several more external deal sourcing companies that will make deals available to our internal deal pool.  With the extension, Daily Deal Pros boasts roughly 5000 active offers that publishers can run, depending on their market.  This includes both hyper local deals as well as national deals.

Daily Deal Pros has found that providing a means for Publishers to either run deals entirely from the deal pool or to use the deals as filler deals has proven to be a very important feature within the Daily Deal Pros Software Feature Set.  There is still increasing competition in the marketplace to obtain good deals so your consumers don’t get burned out with stale deals.  Daily Deal Pros intends to continue adding deals from both internal and external sources in the near future.

About Daily Deal Pros, Inc:  Daily Deal Pros, Inc is a white label, group buying software platform which is fully hosted and managed for non-profit organizations, schools, sports organizations, charities radio stations and newspapers.  These groups are able to brand/customize the design of their site to fit their target audience.  Daily Deal Pros, Inc provides all support and software updates while providing the control and administration of the site to the publisher.  Daily Deal Pros, Inc is also affiliate based, meaning that any publisher can have an unlimited number of affiliate (sub) sites, with central management in one location.  For more information about Daily Deal Pros, Inc, visit http://www.dailydealpros.com.

Daily Deal Software, Daily Deal Software Features, Press Releases, White Label Daily Deal Software , , ,

How to Grow Your Daily Deal Site Subscribers

Daily Deal Pros always has said there are 3 legs to the Daily Deal Business stool that must be accounted for.  If you are missing one leg of your stool, your business will certainly fall over.  We consider the legs to be (a) Good Software, (b) Good Merchants (c) Active Consumers.

We’re going to focus this post on (c) – your Consumers.  You could have the best software and the best merchants, but without those eyes on your deals, nothing will sell.

Here are a few good ways to increase your subscription base and therefor, the eyeballs on your deals:

  1. Utilize automatic social media communications:  Daily Deal Pros provides some very cool tools to reach out to the friends, colleagues and family members of your current subscriber base.  For certain actions and events, if the consumer has authorized us, we will automatically post to Facebook Walls and Twitter Feeds certain messages about buying/redeeming vouchers.
  2. Promote your deals on your Facebook Fan Page:  We provide simple widgets for you to cut and paste into Facebook so you can start displaying your deals on your fan page.
  3. Collect email addresses on your Facebook Fan Page: Daily Deal Pros can also show you how to collect email addresses from your fans on Facebook.  It’s simple, yet very powerful.
  4. Create Banner Ads with Affiliate Tracking: Daily Deal Pros provides you all sorts of banner and text tracking links, in any color with many shapes and sizes so you can display your deals in real time on any site.  Simply use the two lines of widget code and place anywhere.  We’ll even make it easy to track via impressions and clicks with revenues!
  5. Create Contests:  We’ll provide a means for you to create contests to give almost anything away.  We’ve had Publishers give away anything from Movie tickets to Superbowl Tickets.  The options and endless and contests are just another tool that we provide to you for use.
  6. Give Rewards To Customers For Referring Their Friends:  You can specify any site credit amount to be given to customers who refer you buyers.  This is powerful:  Heck – who doesn’t like free stuff?
  7. Track Clicks From Your Messages:  Ever wonder what types of deals people like most (outside of sales of course)?  By tracking the number of clicks, you can easily tell which deals cause the most amount of interest.
  8. Have Good Deals: One great way to increase subscribers is having good deals.  You can source into and out of our Deal Pool for maximum deal penetration.
  9. Don’t Be Afraid To Market:  Don’t be shy to market with traditional means like radio, TV and newspaper.  The more exposure you can get to your site, the more likely you’ll begin to see steady growth in your lists.
Please contact us or schedule a demo to see how Daily Deal Pros can help grow your business!
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Save2GiveDeals.com Increases Traffic 225% on the Daily Deal Pros Platform

Save2GiveDeals.com increases site traffic over 225% from the previous white label platform they were on!  We’re very pleased to hear these statistics shared with us from Google Analytics.

Save2GiveDeals.com is a white label platform on the Daily Deal Pros Network.  They work with schools, non-profits and charities to help raise money through the daily deal space.  On the Daily Deal Pros network, Save2GiveDeals.com is able to brand additional deal websites to target specific consumers that have ties to these schools, non-profits and charities.  For more information about Save2GiveDeals.com, please visit their website.

To see how Daily Deal Pros can help you, please contact us or schedule a demo.

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Sourcing Daily Deals

Daily Deal Pros wrote about and announced our deal pool several weeks ago.  Our Publishers have experienced tremendous success sourcing daily deals in and out of the deal pool.  Daily Deal Pros is now looking for additional deal providers to source deals from.  If your company is looking to expand its reach, please consider Daily Deal Pros.  We power 145+ white label software sites around the world and we’re looking to provide the best deals available.

Please contact us at Daily Deal Pros if you have interest in Sourcing Daily Deals.

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